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Nice TV Segment on Autocross

Last post 05-18-2008, 12:39 PM by themagicman. 4 replies.
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  •  05-15-2008, 8:08 AM 300455

    Nice TV Segment on Autocross

    This was done at Giant's Stadium in NJ.  Enjoy.

     http://video.google.com/videoplay?docid=335469400811782210

     

     


    Ted

    2004 Z16/Z06 SS
  •  05-15-2008, 8:59 AM 300459 in reply to 300455

    Re: Nice TV Segment on Autocross

    that was great!  thanks for posting the link.

    that's the first substantive piece of PR for autocrossing i've ever seen in that format

    i hope it gets reused in other settings and other regions

    the pitch is such that the public safety crew might be interested - law enforcement, specifically

    i've a little "pipe dream" thread over in the BS forum, but this segment is no pipe dream, very positive, and i bet the production was modest in time and money

    there are a number of stakeholders (some fairly distant, some nearer) that care about the popularity of the sport are there not? 

      vendors that sell directly to the autocross market (very near, but we're a niche market so there are no giants in this category)

      vendors that use autocross to sell to the performance market (distant, but in this category we've serious players - e.g. Bridgestone, Toyo, Dunlop)

      car manufacturers (i tread cautiously in this category, and make no assumptions - however there's a nice DP Miata in one of Mazda's Zoom Zoom commercials that I believe belongs to someone here)

      law enforcement (cautiously again) if and only if they believe we are taking street racers off the streets - that's a regional and local phenomena right?

    Any constituencies I am overlooking here? 

    I wonder if an opportunity exists to do something similiar to this excellant 8 minutes, but to scale it up.  Could goals be set for such a project that would permit many of the potential stakeholders to embrace it? 

    I also wonder how projects are selected by some of the niche production groups that provide content to Discovery Channel, History Channel Science Channel, etc.).  It's an opposite approach - top down rather than bottom up.

    I suspect there may be some wise volunteers in SCCA that have already been down this path, or at least considered it.  In that likely event I apologize for what may seem naive speculation.

    Cheers,

    Charlie


    Charlie Thompson
    '04 JCW Cooper [STX]
    NER Cannon Fodder
  •  05-15-2008, 1:49 PM 300534 in reply to 300459

    Re: Nice TV Segment on Autocross

    however there's a nice SP Miata in one of Mazda's Zoom Zoom commercials
    It's a DP Miata...

    John S.
    S2000 #42as
  •  05-15-2008, 2:19 PM 300544 in reply to 300534

    Re: Nice TV Segment on Autocross

    This segment is what the National office should have made for the site acquisition package.  Instead, we got a bunch of footage of Pro Solo burnout spots, well-rubbered in lines and cars with a gazillion stickers all over them that discourage lot owners from working with us.  :(   If they see us as community friendly and positive in terms of PR, we just might land another nice local lot...
    Jer
    #196 ES
    #187 SS retired
  •  05-18-2008, 12:39 PM 300857 in reply to 300544

    Re: Nice TV Segment on Autocross

    That was definitely a good segment on what's good about autocrossing.
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